Tension: Marketers expect consistent ad performance, but audiences process the same message with decreasing intensity over ...

The line between human and artificial intelligence is growing ever more blurry. Since 2021, AI has deciphered ancient texts ...

The plaintiff, a 19-year-old Californian known by her initials, K.G.M., claims that years of using Instagram, TikTok, YouTube ...

Researchers have developed a new AI algorithm, called Torque Clustering, that is much closer to natural intelligence than current methods. It significantly improves how AI systems learn and uncover ...

Metamaterials—materials whose properties are primarily dictated by their internal microstructure, and not their chemical ...

Social media algorithms driven by AI shape far more than what appears on our screens, including how we think, feel, and ...

Social media algorithms may decide what life stage you slot into, and it's difficult to break out of it.

EU charges TikTok over addictive design features under Digital Services Act, warns of fines up to 6% of ByteDance's global ...

EU regulators threaten TikTok with massive fines over addictive features targeting children, demanding design changes under ...

Engineered DNA can store massive amounts of data while also encrypting it, opening the door to ultra-secure, long-term ...

When given a target functionality, usually a particular pattern of heat conductivity, this algorithm can slowly hone in on the best possible design. The researchers refer to this as "inverse design," ...

The EU watchdog's charges focus on TikTok's addictive design which includes features such as infinite scroll, autoplay, push notifications, and its highly personalised recommender system.