Research into body ownership and perception in virtual reality has rapidly advanced our understanding of how the human brain constructs a sense of self through the integration of multisensory signals.

Over recent years, virtual reality (VR) has emerged as a transformative tool in sensory evaluation within consumer research, offering a means to recreate realistic consumption contexts that enhance ...

Immersing in virtual reality (VR) nature scenes helped relieve symptoms that are often seen in people living with long-term pain, with those who felt more present experiencing the strongest effects.

Stepping into a virtual forest or waterfall scene through VR could be the future of pain management. A new study shows that immersive virtual nature dramatically reduces pain sensitivity almost as ...

Immersing in virtual reality (VR) nature scenes helped relieve symptoms that are often seen in people living with long-term pain, with those who felt more present experiencing the strongest effects. A ...

RICHMOND, Va. (WRIC) — A new study from Virginia Commonwealth University (VCU) has found that a new program using virtual reality has been shown to reduce conduct problems, aggression and other ...