NEW YORK — Today, Sportico and Athena Elite Sports announced the launch of Next Gen Sports Lab, a summer program designed to immerse high school students in the dynamic world of professional sports.

Technology aims to perfect most aspects of the human experience. Sports is no exception. The Sports Science Lab is a cutting edge think tank of sports scientists, exercise scientists and biomechanists ...

Sports Innovation Lab is a data, analytics, and insights leader trusted by global advertisers and sports bodies to deliver precision media targeting and optimize sponsorship strategy. The acquisition ...

Jason O. Bradley and Jerry Bruce wanted to create something special in their home state of Arkansas, where they did not see a place where Black kids could learn from people that look and speak like ...

STATEN ISLAND, N.Y. -- There is an exciting new facility on Staten Island's North Shore that is changing the landscape of sports rehabilitation with cutting-edge sports technologies: The Sports ...

TORONTO--(BUSINESS WIRE)--The Future of Sport Lab proudly celebrates its 10th year of driving sportstech innovation with the launch of its 2025 Canadian sport incubator program. Sport tech startups ...

Sports data and technology company Genius Sports has acquired fan data firm Sports Innovation Lab, the two sides announced on Thursday, building on Genius’ 2024 launch of an omnichannel marketing ...

Already one of the world's top sneaker retailers, atmos added to its legacy this weekend with the opening of Sports Lab, a new concept shop in Tokyo's bustling Shinjuku ward. Developed in ...

For decades, access to sports has been limited for many communities of color, with barriers often extending beyond the playing field. This year, adidas is taking another step toward dismantling those ...