Just how fast is the local search market growing? Jupiter Research last week downplayed local search advertising growth in its report "Local Search: Growing Revenue in a Transitional Market." At ...

This post was sponsored by SOCi. The opinions expressed in this article are the sponsor’s own. As a marketer, you may feel like the ground is shifting under your feet with so many changes in the world ...

TMP Directional Marketing, a local search and yellow pages agency, releasing results of a comScore-conducted study, said a third (33%) of consumers still consider print Yellow Pages to be their ...

Local search has evolved, and businesses that focus on brand experience are leading the transformation. Connection, visibility, trust, and loyalty all must be won to stand out amid the increasingly ...

New consumer data shows how AI, reviews, and real-time updates are shaping the future of local search Rio SEO, a Press Ganey Forsta company and a leader in local experience (LX) solutions, today ...

SEO has changed dramatically in recent years, shifting focus from keyword stuffing and backlinks to prioritizing trust, relevance and user experience—especially on a local level. With the rise of AI, ...

Opinions expressed by Entrepreneur contributors are their own. While globalization has significantly changed the marketplace, many businesses start building their success by selling to local customers ...

Pre-internet, local businesses marketed themselves offline via traditional channels like print, radio, and television. Then, with the emergence of the internet, online promotional opportunities were ...

Local search intent is defined as the goal a searcher has when they type a query into a search engine when seeking a resource in a specific geographic location. The local searcher could be looking for ...

Microsoft Monday is planning the release of a new online local search product that goes head to head with a similar offering from rival Google. Microsoft Monday is planning the release of a new online ...