A noticeable shift is underway as the CMO skill set is being called upon to deliver an experience that impresses customers and guides them as they start their journey. The Fast Company Executive Board ...

The digital age has revolutionized customer expectations. No longer content with limited options, today's customers actively explore, compare, and demand exceptional experiences throughout their ...

While most companies strive to deliver seamless and issue-free customer service, what they often fail to understand is just how significantly their processes — good and bad — can impact their overall ...

SOME PEOPLE embrace change and new information with ease. However, most do not. And that’s a big challenge for those who lead customer experience (CX) programs. In most organizations a CX leader has ...

The most advanced brands in CX are weaving empathy throughout the brand to consumer experience, from initial interaction to well beyond purchase. Eighty-six percent. That’s the proportion of people ...

Customer experience is the overall experience a customer has, from start to finish, with every aspect of your business and your brand. Customer experience is the total impression your business leaves ...

Developing a specific and unique competitive advantage is crucial for business success. Over the years and in my work here at Xero, a company providing cloud accounting software, I’ve talked to ...

Research by consultant Accenture forecasts the economic impact of generative artificial intelligence (AI) in the enterprise. The 2024 report suggests more than $10.3 trillion in additional economic ...

AUBURN HILLS, Mich.--(BUSINESS WIRE)--As organizations continue to heavily invest in Voice of the Customer (VOC) platforms, Gongos, Inc.’s customer experience practice guides organizations toward the ...

Companies today have become well aware of the critical impact customer experience has on their profitability and business performance, putting in place ongoing efforts to improve those CX capabilities ...

This is the final article of a series from Jolt Consulting Group of how companies can survive and even thrive during the COVID-19 era by focusing on improving their customer experience. Click here for ...

Retailers are under increasing pressure to do more with less. With disruptions in the supply chain, rising inflation, changing consumer behavior, and fluctuating demand all combining to create a ...