编辑导语：在电子商务领域，B2B，B2C是两大热词，B2B是企业与企业之间通过互联网进行产品、服务及信息的交换。本篇文章作者分享一篇B2B营销平台搭建心得，重点在营销渠道系统和leader管理系统，希望对你有所帮助。 以Leads的收集、孕育、分发、转化为核心的 ...

Right now there are possibly thousands upon thousands of leads sitting in your customer relationship management (CRM) tool and collecting dust. This is the reality for many business-to-business (B2B) ...

ALURA launches Alura Pexus, an AI-based lead enrichment system designed to help B2B organizations focus sales efforts on the ...

Opinions expressed by Entrepreneur contributors are their own. There’s no shame in admitting it: Generating leads is exhausting. It drains your time, resources and patience. But despite its inherent ...

B2B lead generation marketers: Have you tried Google Discovery ads yet? According to Google, Discovery ads: “…help you reach up to 2.9 billion people as they browse feeds on YouTube, check the Gmail ...

Anchorage, AK, May 05, 2025 (GLOBE NEWSWIRE) -- Targetron, a growing platform that equips sales and marketing teams with accurate business data, has officially rolled out its new B2B Local Leads ...

As a former B2C marketer who has been B2B for the past 22 years, I’m optimistic about the current marketing revolution that is transforming our work, in companies both large and small. The changes ...

Kathy Floam-Greenspan is the President of Pomerantz Marketing, a full-service B2B agency supporting regional, national and global SMBs. Lead generation as a concept is simple: Find buyers with a ...

Though 88% of B2B companies say they understand their target audiences at least moderately well, they still struggle to translate that understanding into new business leads via their corporate ...

It’s an open secret that B2B lead generation has some big problems. The sector has grown exponentially in recent years, with growth in self-service tech platforms and offshore telemarketing expanding ...